Just Doers

AI-Enhanced
Optimization Experts

We don't just talk AI. We embed it. In your workflows, your sales pipelines, your marketing mix — enhancing your daily practice. We provide value through creative workshops with actionable deliverables.

Unlock AI Optimization

The AI Imperative

Don’t get left behind. The leaders acting now are shaping what’s next.

Ginni Rometty
"AI will not replace humans, but those who use AI will replace those who don't."
— Ginni Rometty
Former CEO of IBM
Eric Schmidt
"Ignore AI and risk becoming irrelevant... Adopt it, and adopt it fast."
— Eric Schmidt
Former CEO of Google
Sam Altman
"The obvious tactical thing is just get really good at using AI tools."
— Sam Altman
CEO of OpenAI
Satya Nadella
"The application layer is collapsing into agents."
— Satya Nadella
CEO of Microsoft
Dario Amodei
"AI is starting to get better than humans at almost all intellectual tasks, and we're going to collectively, as a society, grapple with it."
— Dario Amodei
CEO of Anthropic
Sundar Pichai
"AI is the biggest shift of our lifetimes."
— Sundar Pichai
CEO of Google
Tim Cook
"The future of AI is in our hands."
— Tim Cook
CEO of Apple
Reid Hoffman
"AI is going to reshape every industry and every job."
— Reid Hoffman
Co-founder of LinkedIn

Your Shortcut to AI That Actually Works

We use the power of agentic AI to embed autonomy and intelligence where it has the most impact—on your operations and outcomes.

Optimize Internal Workflows

We turn chaos into coordination, automating key processes so you can focus on higher value work.

Boost Sales Performance

AI-enhanced pipelines with automatic qualification, follow-ups, and reporting agents built in.

Power Your Marketing Mix

Personalized content, interactive tools, lead-gen games—AI-enabled and ROI-focused.

Enhance Customer Support

Deploy AI agents to handle common customer queries, triage support tickets, and provide instant responses—reducing wait times and improving satisfaction.

Accelerate Product Development

Use generative AI to brainstorm features, generate prototypes, test usability, and even draft technical documentation, speeding up innovation cycles.

Improve Decision-Making

Leverage AI for real-time insights, scenario analysis, and predictive modeling to support smarter, data-driven business strategies.

Streamline HR & Talent Management

Automate resume screening, employee onboarding, performance reviews, and internal mobility matching to improve hiring and retention outcomes.

Enable Continuous Learning & Development

Create personalized training paths, skill assessments, and learning agents to upskill your workforce and foster a culture of growth.

The Doers

Meet the duo who delivers

Cath

Cath

The Growth Engine

A powerhouse operator who scales what works and ditches what doesn't. With 15 years of experience (including a decade growing Odoo into a global beast), she knows how to turn strategy into traction fast. No fluff, no waste, just results.

Fred

Fred

The Creative Trigger

A builder and brand mind with a bias for action. He turns scrappy ideas into slick execution machines, combining sharp messaging with the smartest tools out there. He's the spark behind campaigns that don't just look good, they move the needle.

Co-Creation Workshops

From Zero to Custom AI App—Co-Built in Hours or Days, Not Months

A deep dive into vibe coding, with a purpose. Learn By Doing.

Each package is designed for clients new to AI and includes a structured discovery process to uncover where AI can deliver real impact. As part of this process, we offer the option to co-build a fully functional AI-powered web app—a tangible outcome that brings your objective to life.

These apps are optional, but strongly encouraged: they provide a concrete expression of AI capabilities, even in just a few hours. Each app is standalone by default, but easily embedded as a composable component within your existing toolbox.

We also integrate best-of-breed off-the-shelf solutions—from automation platforms to enrichment APIs—to accelerate delivery and avoid reinventing the wheel. The goal is always the same: fast, focused, functional value.

Crash Course

3 hours

Get clarity on where to start—and leave with your first working tool. In this fast, focused session, we help you surface one high-value use case and co-develop a lightweight AI tool you can actually use.

You get:

  • A 3-hour guided workshop
  • A simple AI-powered web app
  • Keep it local or deploy it on Railway
  • Setup walkthrough and integration tips

Example apps:

  • Lead enrichment tool: Upload company names, get enriched contacts
  • Voice note-to-summary tool: Turn spoken updates into clean CRM entries
  • Internal Q&A assistant: Answers team questions using your docs

Field Day

1 day

Build and launch a real AI tool in 8 hours. We spend a full day with you, identifying a pressing workflow challenge and co-developing a working solution—designed to be deployed by the end of the day.

You get:

  • Morning discovery and scoping session
  • A fully built, tested, and deployed AI-powered web app
  • Tailored onboarding materials and usage documentation

Example apps:

  • Sales scraper + qualifier: Pulls leads from LinkedIn and ranks them
  • Bespoke mini-CRM: Custom frontend with AI-assisted note capture
  • Field visit assistant: Voice input turns into structured reports

Bootcamp

1–2 weeks

Solve a deeper workflow challenge with a robust, production-grade AI app. For those with a clear objective, this sprint delivers a flexible, scalable AI system co-developed from the ground up.

You get:

  • Initial planning and scoping session
  • Iterative co-building over 5–10 days
  • A deployed AI web app (multi-tenant or internal)
  • Performance tracking, documentation, and rollout support

Example apps:

  • End-to-end sales assistant: Scrapes, enriches, drafts, logs to CRM
  • Pipeline intelligence dashboard: Tracks deals, recommends actions
  • Field operations tool: Assigns jobs, gathers inputs, auto-generates reports

Why We Build Agentic Workflows Together

It's like a cooking class meets a magic show—you learn by doing, you're surprised along the way, and you leave with something real you can use.

Co-creating an app isn't just about the output—it's a way to think and solve together. When we build something concrete, it forces clarity: it sharpens the problem, reveals hidden friction, and shows exactly where AI can help. These apps act as energy catalysts—they align teams, accelerate decisions, and turn abstract ideas into focused execution. Even if it's a lightweight tool, the process unlocks momentum and often uncovers the next set of opportunities to optimize.

Each engagement ends with something real—not just strategy, but a working AI system you can use, test, and evolve.

What Would You Like to Optimize?

Select the processes that consume your time.

We'll show you how AI can handle them.

Best In Class Tools

We use best in class tools to co-develop custom software.

Our Favourite Tools

Openai claude perplexity apollo lgm v0 vercel replit n8n firecrawl copilot netlify cloudflare railway vercel